Hanan Now Offering All Customers Quick Access To A Bakery Technician

No-Cost Service, No Wait Time For Support

When our supermarket and bakery customers need support with specific product applications or how to best use our whipped dessert toppings, fillings and icings, chances are they need it now. They seek answers regarding proper whipping times and techniques, how to know exactly what a whipped product should look like, and proper storage temperatures and thawing techniques. Sometimes they need assistance training new staff. We find that nearly all such questions can be quickly answered if clients have access to a virtual bakery technician – without having to wait for an on-site visit, which can take weeks or longer, especially during the pandemic.

To troubleshoot these issues and provide an unmatched level of technical support, we created the Virtual Bakery Technician program, which offers free remote support in real time to our customers through our in-house experts, who are masters at product usage and performance. This program not only eliminates wait time for counsel and expedites scheduling, but provides simultaneous support to multiple stores/bakeries at one time. Led by our team of trained food scientists, our proprietary Virtual Bakery Technician program is the first of its kind.

We developed this program during COVID-19 to create a more efficient way to service customers who are in multiple locations, or for customers who prefer remote diagnostics and support.

“In the past, a company like ours would have to send a technician or a rep to dozens of store locations each month, creating an inefficient process where customers had to wait for technical support. Connecting virtually makes it much quicker and easier for the customer to get the help they need. It also enables our in-house product specialists to service more customers each day because they no longer have to travel,”

says Paul Hanan, CFO of Hanan Products. According to Hanan Products’ COO, Ryan Hanan,

“If a customer has an issue or a technical question regarding any of our products, they can schedule an appointment at a moment’s notice and connect with us virtually. They can click on the ‘Virtual Bakery Technician’ logo in the header on our website’s home page to schedule a Zoom appointment using our built-in scheduler. Same day appointments are available and if someone needs immediate assistance, they can use our chat function to instantly connect.”

The advantage of connecting virtually is that customer issues typically revolve around the product either being over- or under-whipped, causing it to be too stiff or loose. Most of the time, those issues can be diagnosed visually but are difficult to do over the phone. If we can actually see the product through a video and observe how it functions, we can better diagnose the issue and can more easily advise them on best practices to remedy it.

For 75 years Hanan Products has focused on meeting its customers’ needs through innovation. The Virtual Bakery Technician service furthers our “customer first” philosophy and commitment.

Learn more about our Virtual Bakery Technician here: https://www.perishablenews.com/bakery/hanan-products-launches-virtual-bakery-technician-program/.

Ryan Hanan